About this app
How to play Crystopia
If you’ve ever seen the movie “The Big Short,” there’s a part where the misfits that figured out what was going just prior to the crash of 2008 were screaming about the end of the world. Yeah, well this time it’s for real. There will be no saving it this time.
Meanwhile, governments have all gone completely nuts. Countries have locked down entire populations without thinking of even the most obvious, simple basic consequences, like how is the next generation, now locked in their homes in the U.K. and other countries for instance, going to learn the skills necessary to take the reins of the global economy?
How are people going to fall in love and get married and have children if they have to wear masks all the time and never see a human face?
How to play Crystopia
Since returning its prediction market to the US, Polymarket has regularly engaged in nonconforming advertising. Painting a water tower in the company’s blue and branding the structure with its logo is the firm’s latest marketing ploy.
In March, Polymarket opened The Situation Room, a pop-up “newsbar” in Washington, DC. The bar and lounge’s televisions played various content related to prediction markets, like Bloomberg Terminals, cable news, and live social media feeds that were “dedicated to monitoring the situation.”
A month earlier, Polymarket opened a free grocery store in New York City. The promotion ran Feb. 12-16, with shoppers allowed to gather up to $50 per person in free groceries.
About Crystopia
The premise leans into that identity. “Frank is outnumbered in his own garden and refuses to accept it, and that came through in the artwork early,” Wallentin said, describing a setting in which a grumpy gnome defends his lawn against the gang next door.
the release signals a provider comfortable iterating on both a familiar mechanical family and a familiar creative template
Humor works here as a differentiator in a category crowded with interchangeable Hold & Win releases. By giving the Coin mechanic a clear narrative wrapper, a besieged gnome plus flames and flying objects, Play’n GO gives operators a title with an on-screen hook that needs little explanation.